Sep 03
For almost a year, Keyword Spy have been email spamming both my personal email address and Sphinn (on a weekly basis), regurgitating announcements about its launch and features. The name of “Kelly” appears to be a pseudonym, as any emails to her personal email address go unanswered.
If you’re a KeywordSpy customer or are considering using KeywordSpy.com for competitor analysis, please boycott them for attacking the industry which they’re meant to support. You can find a much better product at Spyfu (http://www.spyfu.com/) anyhow, so there’s no excuse for using these muppets.
A loss of client base is the only way they’ll learn - don’t s**t in your own backyard!
Jul 04
Running dozens/hundreds of websites can be an expensive business, hosting alone can cost upwards of $250 a year for each site. SEOs will often look to host each website on a different IP range or in a totally different country. You may want to host country-specific sites in their target country, but not want to have to replicate your CMS or custom platform on every hosting server. A slightly darker reason for spreading your sites across different hosts would be to manage micro-sites that appear independent and use them to point link juice into your website.
Continue reading »
Jun 23
Do you rank for the term [seo]? If not, why not?
I used to hear this question from prospective clients around 3 years ago whilst heading up the SEO department at a London based marketing agency. The question was usually asked by SMEs, in the belief that either Google recommended the agencies in the top 10, or that a #1 ranking for [seo] meant that their website could also get a #1 ranking for a completely different search term with ease. This myth was happily spread by those already ranking for term, many of which were using very dubious link acquisition tactics to keep their sites on the first page at the time (and most have since dropped).
Continue reading »